Det finns en risk att jag kommer trötta läsaren med goda exempel från omvärlden på lyckade rekryteringssatsningar till förskolan.
Since January 2001 Men In Childcare has been responsible for childcare training for over 1600 men. They have come from all walks of life, from Bank Managers to Bus Drivers and all across Scotland as well as Milton Keynes and Bucks in England. Very few having ever worked in childcare and the vast majority thinking they never could.
What have we done differently
We haven’t changed the qualifications. But we have changed the training
We haven’t improved the salary. Only because we can’t
We haven’t improved working conditions. But we have introduced support.
Why the success We directly aimed our advertising at men
We responded quickly
We were able to speak to them at each and every stage of their training
We provided support
We were able to provide a complete pathway of training
We built good relationships with colleges.
We have found that if you invite men they respond in numbers. A quick turn around has been effective. All course fees met.
For more info on Men in Childcare